HP was recognized by independent research firm Forrester Research Inc. as a Forrester Groundswell Award winner for excellence in achieving business and organizational goals with social technology applications.
The HP Consumer Support Forum is a free global interactive community where HP customers connect online with one another and exchange insights, tips and answers to each other’s questions. The forum received the accolades in the award category of International Business to Consumer: Supporting.
“We’re thrilled by the diversity and quality of the entries in this year’s International Forrester Groundswell Awards,” said Nate Elliott, principal analyst at Forrester. “With consumers worldwide embracing social technologies, the Groundswell is now global. The finalists and winners we’ve recognized – including local efforts on four continents and a number of truly global programs – are among the leaders in using social tools to reach and serve their customers.”
HP customers have shown that online channels are a preferred method for finding answers to questions about HP products. To date, more than 13 million customers have resolved their issues via the HP Consumer Support Forum.
The HP Consumer Support Forum is easy to navigate, and visitors now have access to more than 460,000 forum posts on a myriad of technology topics. Discussion boards are broken out by topic area, such as Notebooks, Desktops and Printers, and offer search capabilities and advanced features like bookmarks, RSS feeds and rich multimedia.
HP also actively monitors the forum to identify common support issues and gain customer feedback and insights. This customer input is then used to improve future products and support.
For more information regarding HP's Online Customer Support click here